Social Media Marketing Strategy and Execution

Course Information

The reach of social media is continuously expanding and there are limitless opportunities to engage consumers, promote products and services, and create brand loyalty. Learn how to incorporate social media into the business strategy, build brand management, and grow a social media presence. ~Participants will build out a campaign and develop a detailed strategic and tactical level social media marketing plan, as well as learn how to use key performance indicators to measure the effectiveness of a campaign.

Please note: Students are welcome to register for these courses through the first Thursday following the start date of each course.
If you missed the registration window or have any questions, please contact EIP Student Services at eipconnect@fullerton.edu.

Prerequisite

Getting Results with Email Marketing and Online Advertising

• Schedule

0 Course sections available Note: Click on the schedule number (i.e. E125-11103) to view more course information.

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Course: Social Media Marketing Strategy and Execution

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