Cal State Fullerton offers a variety of business related professional development programs taught by instructors who are working or have worked in the industry. The content is current and can be applied immediately to the workplace.
Cal State Fullerton's NEW Digital Marketing certificate program focuses on the development of skills required to build and sustain digital marketing campaigns. Throughout the six online courses, you will be working with a mock company from start to finish developing real-world digital marketing plans. The certificate consists of 6 required online courses totaling 120 hours of lecture and discussion. 12.0 Continuing Education Units will be awarded to the certificate graduate. The program can be completed in as little as 10 months. Each course lasts 4-6 weeks.
The Certificate in Business Analysis focuses on providing you with practical skills needed to successfully perform business analysis. Taught by experienced business analysis practitioners, the program takes you step-by-step in learning how to identify business needs; elicit, analyze and validate business requirements; and recommend real solutions to enterprise problems. Upon completion of the program, you will gain applicable tools and have a substantial portfolio demonstrating all aspects of work performing a business analysis project.
Effective human resources management is essential to developing a company’s strategy and to handle its employee-centered activities. You will acquire skills needed to recruit, select and retain qualified employees, analyze employment needs, compose job descriptions, effectively promote openings and to identify and screen applicants. You will also learn how to conduct performance appraisals and evaluations and about the critical laws and regulations affecting human resources.
Professionals with the abilities to customize events for the target audience, pay careful attention to detail, possess negotiation, project management and problem solving skills as well as lots of energy and creativity are in great demand. The certificate in Professional Meeting Planning and Special Events is designed to learn the core competencies and skills to plan and produce successful meetings, conferences and events.
The certificate in Professional Office Administration allows students to acquire the skills and knowledge required to become successful. Students will learn about problem solving, effective goal setting, customer satisfaction and focus, meeting planning, writing and communication skills. The certificate also emphasizes the use of sophisticated office technology and the increased responsibilities roles of administrative professionals.
In the certificate in Supply Chain Management, you will learn about purchasing, inventory control, logistics, customer and process management, global supply chain and design and optimization of the supply chain. Learn best industry practices from instructors who are highly-regarded working professionals. In the capstone course, you will apply the knowledge learned through projects and case studies and will learn to measure and manage the performance of the supply chain.
The Corporate Security Management certificate has been designed to provide you with the knowledge and skills to manage all aspects of an organizations security operation. In the program you will acquire an applied understanding of physical, personal and information security, contemporary investigation methods, practical knowledge of the security industry and business communication and management skills.
Learn Project Management from start to finish with an overview and building with managing procurement, planning and risk, quality and communications. Then continue building skills in time and cost management leading to project execution, control, evaluation and closure. Experienced project managers will guide you step-by-step to develop a “virtual project” portfolio that can help you demonstrate your project management and capabilities.
The certificate in Effective Management includes topics such as communication skills, team building, time and stress management, financial management, discovering your leadership strengths and leading and motivating for success among others. On completion, you will have the tools to implement and practice such a strategy at your company.